Characterization and Ranking of Business Aviation Product Attributes
- Eloy M. Freitas Jr.
- Rogéria A. G. Eller
Instituto Tecnológico de Aeronáutica
- Event
- XVI SITRAER – Rio de Janeiro, RJ, Brasil, October 25–27, 2017
- Volume
- Proceedings of XVI Air Transportation Symposium (SITRAER) · ISSN 2448-1912
- Pages
- 186–193
- Publisher
- Universidade Federal do Rio de Janeiro (UFRJ/COPPE)
- Editors
- Fabio Krykhtine
Abstract
The research study aims to characterize and rank the most important attributes for Business Aviation Product Value though an Analytical Hierarchy Process (AHP). The study has selected seventeen attributes divided in six categories including the traditional attributes such as aircraft price and direct maintenance cost and new ones, such as customer support aspects and environmental features. The results have shown that interior aspects play a significant role in the decision process for the business aviation, however, the security and safety aspects are still the number one concern to be addressed in this aviation.
Keywords: Multi-Attribute Problem; Product Attribute; Business Aviation; Analytical Hierarchy Process (AHP); Product Value